All posts in Digital Strategy

The case for Facebook Advertising.

As we mentioned previously, baking social into everything you do is essential these days. But how do you actually do that? It needs to be more than simply building a website or presences on social networks. The days of build it and they will come are long gone, and quite frankly, have lost their novelty….

So, you’ve built your client a whiz-bang website. It looks great, captures visitor contact information to add to email lists, drives sales and branding. But how are you driving traffic to it? Search Engine Optimization, of course. Here’s a few tips for convincing clients it’s worth the extra budget.

Search Engine Optimization (SEO), of course.